How to start a pottery business

Making a living from the things you make isn’t something you’re supposed to figure out alone.

The Community

Where independent makers find both the practical guidance and genuine support they’ve been searching for - without the noise, contradictions, or loneliness of social media.


You want to…

Stop feeling behind every maker you see online

Make business decisions with confidence instead of endless second-guessing

Earn enough from your work to justify the time (and silence the people in your life who don’t “get” it)

Feel like a "real" business owner, not someone winging it alone

Build something sustainable, at your own pace, without burning out or abandoning everything you love about making

Hands forming a ball of clay on a pottery wheel

But instead you’re…

Getting conflicting advice from massive Facebook groups where nobody knows your situation

Feeling behind because everyone else seems to have it figured out

Frustrated that your well-meaning friends & family just don’t get it

Working alone without anyone who truly understands what this life is really like

Spending more time second-guessing your decisions than moving forward, because you have no one to reality-check with.

A person squeezing water from a sponge onto a ball of clay on a pottery wheel

You've been figuring this out alone - Googling at midnight, posting in groups full of strangers, watching other makers online and wondering what they must know that you don't.

And through all of it, you kept showing up. Kept creating. Kept trying.

Even when the kiln didn't cooperate. Even when the sales didn't come. Even when the people in your life looked at you a little sideways and you had to smile and explain yourself… Again.

You didn't quit. But it's been exhausting carrying this on your own. Because…

You were never supposed to.

There are people here who already get it. Who don't need you to explain why you care so deeply about this, why you lose sleep over a pricing decision, why making a living from the things you make matters so much.

Finally, you can stop searching

You belong here.


A person smiling while standing in a home pottery studio

“There is nothing more powerful than the community. A warm and diverse group of makers, who ‘get it’ and support each other through it all, really makes a difference for me.

I love that I can be honest and vulnerable about challenges and get real advice from others who are on a similar path.”

Bill, member since 2022

The Community by the Maker’s Playbook is your creative business support system.

Inside, you'll find makers who actually understand what you're going through, and practical education on pricing, marketing, and business strategy to help you move forward. No business degree required.

Don’t
Just Take Our
Word
For It

A person in an apron smiling as they stand at a pottery kiln

“I find this community exceptionally helpful and supportive as opposed to any social media platforms. It’s a uniquely global community that still has a small-town feel.”

Connie, member since 2022

A person in an apron holding two pieces of pottery in a studio

“The Maker’s Playbook Community has been an invaluable source of support as I build my pottery business while also having a full-time job. I’m not always the most active participant, but just knowing the knowledge, encouragement, and shared experiences are there has made a big difference. Even without rigid goals, I’ve always known where to turn when I’m ready to take the next step or need a break from the corporate world.”

Jessica, member since 2023

What You’ll Find Inside

Join fellow makers inside a private platform away from the noise of social media, where nuance and depth lead the way.

Through virtual co-working sessions, weekly check-ins, and themed discussions, get real answers from experienced makers, and build genuine relationships with artists from around the world who've got your back through both the victories and the tough moments.

Real makers, at every stage, from around the world.

These are your people.


Whether You Are…

The Side-Hobbyist

You love your day job (or at least the steady paycheck) and have no plans to quit, but you want to sell your artwork. You're not looking to drop everything and become the next Stoke-on-Trent. You just want to turn your creative passion into some extra income (and maybe justify all that time you spend in the studio to your loved ones).

The Leap-Taker

You're ready (or almost ready) to take the scary jump into full-time making, but you know you can't figure it out alone. Whether you're in the planning stages or have already taken the plunge, you need a support system of people who understand what it's like to bet everything on your creativity.

The Full-Timer

You already make a living from the things you make, but you're feeling stuck, ready for the next phase (or both?). Maybe you want to move into the fine art and gallery world, scale sustainably, or change revenue streams. Either way, you need peers who understand the unique challenges that come with this way of life.

Rebecca smiling with her arms crossed over her chest

I know what it’s like to feel like you’re winging it…

14 years ago, I was exactly where you are now - Googling basic business questions at 2 AM, getting conflicting advice from strangers online, and feeling like everyone else had figured out something I was missing.

I was lucky enough to stumble into a photography community that changed everything. Having colleagues who understood the unique challenges of creative work didn’t just help me avoid costly mistakes - it gave me the confidence to keep going when things got tough.

That experience showed me something crucial: making a living from the things we make isn’t something you’re supposed to figure out alone. You need both - guidance from those who’ve walked this path before alongside the emotional support of people who truly understand this journey.

The Community exists because every maker deserves what I was lucky enough to find - Mentorship from experienced makers alongside genuine relationships that have your back through it all.

Inside the Community
You’ll Find

A person standing on a stage speaking in front of a crowd at a conference

Expert Guidance‍ ‍Education built for the way makers actually work

Quarterly Masterclasses - The clarity you've been Googling for.  A growing collection of deep dives on the business fundamentals every maker needs. From pricing and marketing, to finances and operations, art critiques and strategy. All led by professionals who've already learned the hard way, so you don't have to.

Implementation & Q/A Sessions - Get your specific questions answered by experts on technology, photography and more. Allowing you to finally get sh*t done with structured implementation hours so you can put your new knowledge into practice.

Monthly Themed Discussions - Focused conversations that help you make real progress on specific business challenges.

Weekly Check-Ins - Structured accountability through asynchronous posts to help you stay on track with your goals.

A group of people standing outside smiling together

Community Support The moral support that keeps you going

Virtual Co-working Sessions - No more working alone in your home studio. Join other makers for casual work time together, like having co-workers again but only your favorite ones.

Studio Tours & Skill Shares - Go behind the scenes, get ideas, and share unique skills with other members.

Global Creative Network - Build genuine relationships with artists from around the world who truly understand the unique challenges of making a living from the things we make.

Peer Feedback - Bring your work, your website, your marketing materials, and get feedback from fellow members who are also professional designers, strategists, and financial pros.

You didn't join this to add another thing to your to-do list.

The calls are recorded. The conversations stay open. The library doesn't go anywhere. Catch up on your lunch break or dip in when you can after a busy month away. Even 20 minutes in here will move you towards your dream creative life.

All on a private platform, away from the social media noise, where nuanced conversations can thrive. Everything is offered as a mix of live events, recorded sessions, and written discussions—so you can engage however works best for your schedule.

Join and Receive
Immediate Access To

Our ever-growing library of masterclasses represents over $4,000 in expert-led education. All accessible from day one of your membership!

happening now!

Reclaim Season

The time of year when we’re “supposed” to have it all figured out—fresh goals, big plans—but instead, that bucket of avoided tasks (spreadsheets, pricing reviews, actual clay to reclaim) just keeps sitting there… Waiting.

Inside The Community, we’re doing something different: helping you process what you’ve been avoiding so you can build your year on clarity instead of guesswork.

Rebecca smiling while leaning on a chair and holding a mug

We do that through:

Weekly prompts that help you look at your actual data and reclaim what worked (while releasing what didn’t)—at your own pace

Pricing Your Work Masterclass where you’ll learn pricing methodology rooted in YOUR goals—whether that’s going full-time, making a big purchase (hello at home kiln?!), or sustaining a side hustle you love

Process Your Reclaim implementation sessions where you move from learning to doing—bring your real numbers and get support working through them

Member-led co-working sessions where you can finally tackle that reclaim bucket (literal or metaphorical) alongside other makers instead of avoiding it alone

Real conversations with people who know your work and your situation—because pricing isn’t just math (though yes, we need that too). It’s about your actual reality, your stage of business, and what you’re trying to build.

Reclaim Season isn’t about adding more to your plate.

This is where you get clear on where you actually stand so you can make intentional choices about where you’re going—and stay focused on what really matters for your unique life, all year long.

A business (or side hustle) built on guesswork keeps you stuck. But one built on clarity about where you are and where you want to go? That’s the foundation that makes your dreams reachable.

Which one will it be for you this year?

Join us inside The Community now for our special focus on Reclaim Season, and stop processing alone.


A Safe Space, for Life & Business

“The Makers Playbook has been a blessing for me on so many levels. The Community has consistently inspired and motivated me to continue my making journey, regardless of the curveballs life throws at me.

Since joining The Community, I have had several surgeries (both planned and unplanned) and lost several family members (both blood and chosen). The support of The Community has allowed me to partake as much as I need or want to without the pressure to be constantly present. Periodically, we all need to deal with personal challenges and simply don’t have the time (or capacity) to be a part of the current conversation.

When I return, I find the way the information is organized makes it easy to catch up without spending days wading through piles of information (unless I want to)! I can (and have) spent weeks without logging in, but when I do it always feels like coming home. The warmth and wisdom of The Community members is always available. Their understanding and empathy always uplift and remind me that, while we are all on our own journey, it really does take a community to grow (both personally and professionally).

I view The Community as chosen family: the people I want to share both wins and challenges with. They continually help me find the lessons in the “failures” and mistakes by sharing different perspectives, helping me to turn those into personal growth!”

Joseph, member since 2024

Choose Your Plan

⭐️ Limited Time ⭐️

Annual members also receive 1 complimentary coaching session with Rebecca!

Monthly

$42/month
USD

Great flexibility
Start and stop anytime
Perfect for trying it out

Annual

most popular!

$420/yearly
USD

12 months for the price of 10
Includes free
coaching session

Can’t Decide??

Start with the monthly membership. You can always switch to annual whenever you’re ready and the coaching session will still be available to you!

Is this just a Facebook group?

Absolutely not. We use a private, dedicated platform specifically designed for meaningful conversations, not social media. Unlike Facebook groups, where your posts get lost in endless feeds and algorithms, our platform prioritizes thoughtful discussion over viral content. You won't find political arguments, random ads, or that overwhelming scroll that keeps you distracted from your actual goals.

It's a focused space where makers can have nuanced conversations about business challenges and real life without the noise and distractions of social media.

What members are saying


“I joined The Community after leaving my full-time teaching career to pursue a life as a full-time artist. While it was an exciting and scary leap, I also knew I had a lot to learn about business and entrepreneurship. I had been listening to the Maker’s Playbook podcast on my commutes to work for at least a year, so I thought I’d give The Community a try.

Now, I never want to leave. It has become a safe space to ask questions and receive different perspectives from a variety of makers around the world. It has also given me a little more structure to organize my weeks. I’m able to start and end each week on co-working calls where it feels like I have coworkers to chat with in my otherwise lonely studio. I always look forward to Wednesdays when we are asked to share our wins.

The quarterly masterclasses are the professional development I didn’t know I needed, and in a manageable timeframe. I have become more confident in my role as a creative business owner because of the wealth of information provided by Rebecca, along with the other members.”

-Alisha, member since 2024


“I love the fact that there are other makers in The Community that know exactly what the maker lifestyle is really about.”

-Karen, member since 2023

Frequently Asked Questions

A computer with a group of people in a zoom meeting

Together, We Can Do This

You've been searching for this kind of support for a reason. Making a living from the things we make isn't something you're supposed to figure out alone—you need both the practical guidance from those who've walked this path before and the encouragement of fellow makers who truly understand this journey. The Community is where you'll find both, along with genuine relationships that will have your back through every challenge and celebration ahead.