Episode 122 - Building a Brand Experience with Angela Venarchik

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This week I'm catching up with one of my first ever potter friends, Angela Venarchik. As I was properly learning ceramics for the first time, Angela was preparing to quit her day job and go full-time with her pottery business. She taught me tricks to be more efficient with my throwing, and I shared business knowledge I'd learned over the last decade of entrepreneurship. And now... She's built a brand that not only provides customers with a consistent experience across all online platforms but also, connects her work to larger world issues that are meaningful in her own life and the lives of her customers. The way Angela manages to mimic the Midwestern landscapes that bring her so much inspiration in clean, minimal glaze designs continues to amaze me. After you listen to the episode, be sure to check out her work here.

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