Ep 410: Farmers Markets vs. Art Fairs

In this 3rd installment of "The Launch" series, I'm comparing the dynamics between small markets and multi-day art fairs, shedding light on the energy and small bit of acting skills needed for face-to-face sales. As made clear by so many past interviews here on the podcast, there is a huge value to the direct conversations we can have at markets for understanding our potential customers' interests, but the thing that might come as a massive surprise to everyone is in this episode, I'm challenging the concept of the "ideal customer" and what that really means for building a small business.


Listen Now:


Resources in this Episode:

The Maker's Playbook on Instagram - @themakersplaybook


Love this podcast?

Support an episode! Click here to learn more.


Never Miss an Episode

Join our email crew for episode updates, business resources from Rebecca and monthly photo tips not shared elsewhere!


Popular Past Episodes


Previous
Previous

Ep 411: In-Person Markets as Customer Research with Yvonne Rausch

Next
Next

Ep 409: Battling Scarcity with Tzipporah Schvarcz